Shopping Report: The Watch Co Online Experience
What I discovered and what I feel about it.
For me whenever I look at shopping online several fundamental areas truly should be in place.
I really have a dislike for clunky, slow to load, sites that simply cause the whole process to become too drawn out.
Let’s admit it, we shop on-line for efficiency and convenience because of the mad pace of life that we tackle in today’s reality. So anything that slows us down is really aggravating, even more so if we are intending to spend hard earned funds there as well.
So when I was asked to do a review of The Watch Co my first thoughts were “ok let’s see what you got!”
So let’s get started.
Ok so I surfed over to The Watch Co
First impression… Excellent slick site. Loads fast. Clean and clear layout
Love the shop by..brand,price,styles and lifestyle section. Real timesaver. Very easy.
Another thing I like to do when I’m reviewing a site is I want to see what they are about.
Do they have a concept or is it purely about diversifying and “cashing in” on the online market.
Ok I’m pleased to say that Watch Co do actually care about what it is they do.
Excellent, another site to add to the list.
In my recent experience I find most online shopping sites and …are no exception, do have a genuinely different ideology to customer service than virtually all traditional retailers.
Now this may be caused by the fact that the power is in the hands of the customer more than ever with the online shopping model but I also figure that in the fresh medium of the net there is a awareness that does recognize the customers, and that a higher degree of service and attention to detail is necessary to maintain the customers attention.
An on-line transaction is only ever a click off from losing the customer.
So enough about the online shopping concept, what about the functionality.
I found the site to be very user friendly. Not perfect but what is? Unquestionably a smooth and simple browsing experience. Catalogue, selections, facts and sizing also excellent.
Shopping Cart process, really fast, smooth and secure.
Really confident feel, as a visitor to the Watch Co site.
It’s a great site actually. The left hand sidebar really directs well and let’s you know everything they have at a glance. Like Skagen Wall Clocks! Now I know where to find them.
Another thing, I believe that in dealing with all reputable websites now, the whole matter of credit card security is a non issue.
You can shop with trust.
I’m don’t mean just give up your details anytime anyone asks but with this grade of online store and most online shopping sites, the risk of credit card scam is pretty much zilch.
Then my thought on The Watch Co:
… is a fantabulous online shop.
User friendly
Fantastic variety of products.
Uncomplicated to find your way around, select etc.
Shopping Cart process excellent.
Overall rating 10/10